Very few entrepreneurs start their business on the back of market research. Instead, they have tremendous zeitgeist, honed by paying attention to where they are.
Margaret Heffernan Quotes
Phones and soundtracks and Muzak and fountains replace genuine and unpredictable human contact with a seamless soundtrack from a bad movie and a cliche that makes us believe we must all be happy.
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- Ernst TollerComments on: "Margaret Heffernan Quotes: Phones and soundtracks and Muzak and fountains replace genuine and unpredictable human contact..."
| Birth: | 1955 |
| Nationality: | American |
| Profession: | Author, Businesswoman, Writer |
About
Margaret Heffernan is an international businesswoman and writer. Born in Texas, raised in the Netherlands, educated at Cambridge University and now settled in the UK near the city of Bath. She is the Entrepreneur in Residence at the University of Bath's School of Management and a Visiting Professor at Simmons College School of Management.
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