The first problem of communication is getting people’s attention.
Chip Heath Quotes
Mental simulation is not as good as actually doing something. But it's the next best thing. And the right kind of a story is a simulation.
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| Nationality: | American |
| Profession: | Author, Professor |
About
Chip Heath is an American bestselling author and speaker. He and his brother Dan Heath have co-authored three bestselling books, Switch: How to Change Things When Change Is Hard, Made to Stick: Why Some Ideas Survive and Others Die. and Decisive: How to Make Better Choices in Life and Work
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