Nobody counts the number of ads you run; they just remember the impression you make.
William Bernbach Quotes
Our job is to sell our clients' merchandise... not ourselves. Our job is to kill the cleverness that makes us shine instead of the product. Our job is to simplify, to tear away the unrelated, to pluck out the weeds that are smothering the product message.
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| Birth: | 13th August, 1911 |
| Death: | 2nd October, 1982 |
| Nationality: | American |
| Profession: | Advertising Designer |
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