I was an executive running a pretty substantial group before becoming CEO, and I had no idea what it was like. When something goes wrong, people say, ‘It’s all your fault.’ Your reaction is, ‘It’s not my fault.’ But what do you mean? I was the founder, I hired everybody in the company, I was managing it.
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Steve Jobs was rare: a C.E.O. who actually had a huge impact on his company’s fortunes. Contrary to corporate mythology, most C.E.O.s could be easily replaced, if not by your average Joe, then by your average executive vice-president. But Jobs genuinely earned the label of superstar.
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So when it was my turn to start developing projects, I knew the writers I wanted to work with, and I had met every head of studio, every executive and a lot of producers. I started finding things, little crumbs off other people’s tables that I would make my own.
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Economic depression cannot be cured by legislative action or executive pronouncement. Economic wounds must be healed by the action of the cells of the economic body – the producers and consumers themselves.
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