Our whole economy is based on planned obsolescence… We make good products, we induce people to buy them, and then the next year we deliberately introduce something that will make these products old-fashioned, out of date, obsolete.
Brooks Stevens Quotes
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| Birth: | 7th June, 1911 |
| Death: | 4th January, 1995 |
| Nationality: | American |
| Profession: | Industrial Designer |
About
Brooks Stevens born in Milwaukee, Wisconsin. He was an American industrial designer of home furnishings, appliances, automobiles and motorcycles — as well as a graphic designer and stylist. He studied architecture at Cornell University from 1929 to 1933, and established his own home furnishings design firm in 1934 in Milwaukee. In 1959, Brooks opened a 12,500sf automotive museum in Mequon, Wisconsin, which became a repository for his own designs as well as others—and became a production facility in the late 1980s for the Wienermobile fleet. Stevens designed the Oscar Mayer Wienermobile, an American pop-culture icon. He designed engines for Briggs and Stratton. He also designed the university logo for the Milwaukee School of Engineering in 1978 as a part of "The Diamond Jubilee" celebration. The logo remains in use today.
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