Advertising practitioners are interpreters. But unlike foreign language interpreters, adpeople must constantly learn new languages. They must understand the language of each new product, and speak the language of each new target audience.
Jef I. Richards Quotes
I suspect that there is no other single profession that does more to contribute to our annoying linguistic convolutions than advertising, unless it's politics.
Similar Quotes
If there is to be a human future, we must bring ourselves into balanced relationship with ...
- David KortenGovernment should do a few things, and do them right.
- George W. BushBoxing was not the sport that I thought is was due to all the politics.
- Gerry CooneyPolitics is the science of who gets what, when, and why.
- Sidney HillmanMediocrity in politics is not to be despised. Greatness is not needed.
- Hans Magnus EnzensbergerComments on: "Jef I. Richards Quotes: I suspect that there is no other single profession that does more to..."
Nationality: | American |
Profession: | Professor |
Jef I. Richards is an American professor. He earned a JD degree from Indiana University in 1981. He received his PhD from the University of Wisconsin in 1988. He is a Professor and Chair of the Department of Advertising and Public Relations at Michigan State University. He was a Professor of Advertising at The University of Texas at Austin from 1988-2010. He served as president of the American Academy of Advertising. His research includes advertising regulatory issues, and he has published more than 80 articles, books, and book chapters. He also associate editor of the International Journal of Internet Marketing and Advertising.
Related Authors
Advertisement
Today's Anniversary - 22nd November
Births
- 1986 - Oscar Pistorius
- 1916 - Percy Ross
- 1921 - Rodney Dangerfield
- 1961 - Mariel Hemingway
- 1980 - Shawn Fanning
Deaths
- 1902 - Walter Reed
- 2001 - Norman Granz
- 1992 - Sterling Price Holloway Jr.
- 2001 - Mary Kay Ash
- 1962 - Rene Coty
Quote of the day
Popular Topics
About Quoteswave
Our mission is to motivate, boost self confiedence and inspire people to Love life, live life and surf life with words.
Share with your friends